by Cassie Mattia

Loveland, Ohio – The smell of crisp Fall leaves, apple cider, and cool temperatures are on the horizon which means it’s festival season! Downtown Loveland is ready to welcome the Fall season with open arms as the city will be holding its first-ever Oktoberfest!

On Friday, September 24th from 4 PM-10 PM, and Saturday, September 25th from 5 PM-11 PM, Downtown Loveland will become “Liebesland” (Loveland in German) for Oktoberfest 2021. The festival will include a plethora of traditional German activities, competitions, food, drinks, and of course some spectacular German attire!

Warsteiner, an international German beer company that came to conception in Warstein, Germany in 1753 when Antonius Cramer was asked to pay beer tax after his home brewing volumes passed the amount allowed for personal use, will be hosting a Biergarten (beer garden in German) Emporium in Nisbet Park. Traditionally a Biergarten is an open-air space where beer and food are served. This concept dates back to the 19th century in Bavaria in which breweries planted gardens above cellars to keep their lagers cool enough to ferment underground.

The Warsteiner Biergarten will be serving up their finest beer from the Premium Pilsner, “A refreshing, pale golden pilsener with a clean taste perfectly balanced with hints of barley malt, subtle bottom fermenting yeast tones and mild hoppy bitterness,” to the Premium Dunkel, “a rich dark amber beer with full-flavored, smooth taste nicely accented with satisfying notes of roasted malt and subtle bottom-fermenting yeast tones,” to the Oktoberfest Special Edition, “a well-balanced, mild, and smooth taste with a uniquely soft, hoppy aftertaste and 5.9% alcohol.”

All of the tips collected from the Biergarten will benefit Cancer Free Kids.

Of course, what goes better with beer than traditional German food! The majority of Loveland’s Downtown restaurants will be adding a few German-inspired food options in celebration of Oktoberfest. Not sure what traditional German food is? Read this CNN Travel article that I found that talks all about German cuisine!

Although the Little Miami Chamber Alliance (LMRCA) is still in the planning stages of what activities and competitions will be held during Oktoberfest, the Chamber has confirmed that there will be a Stein Hoist competition as well as a Lederhosen competition.

The Stein Hoist prelims will begin on Friday around 6:30 PM and the finals will be held on Saturday at 6 PM. The competition will include 6 contestants and will be emceed by Channel 5’s Randi Rico. Stein Hoisting is a traditional Bavarian strength contest in which participants hold a full one-liter beer stein (weighs 5.5 pounds typically) in front of their bodies with a straight arm, parallel to the ground. The person that can hold the pose the longest wins.

The Lederhosen competition (German costume contest) will begin on Friday. The winner will be selected around 7:30 PM. Lederhosen’s are leather shorts with H-shaped suspenders that men in the working class from Alpine regions such as Bavaria wore. They wore these while they were working because the leather material made the dust and dirt collected from work easier to clean off. Lederhosen’s also have cultural and social meaning for those within the German culture.

There is in fact a female version of the Lederhosen called a “Dirndl,” which is a dress that can fall either to the knees or the floor. The dress includes a tight bodice that is meant to compliment a woman’s chest.

On Friday, Oktoberfest will also feature live entertainment from the Cloggers at 5 PM and the Counting Skeletons at 7 PM.

On Saturday, Oktoberfest entertainment will kick off at 4 PM with Premier Dance and Tumbling, and shortly afterward at 5:30 PM, the Cloggers will perform once again.

Of course, we can’t forget about one of the most coveted German Oktoberfest traditions, the tapping of the Keg! The tapping of the Keg is one of the oldest traditions in Germany’s Oktoberfest celebrations. The Keg tap is typically done by the Mayor of Munich, which in Loveland’s case will be Mayor Kathy Bailey. The goal of the Keg tapping is for the Mayor to hit the Keg with a hammer the least amount of times possible before yelling “O’zapft is” (keg breached). Once the Mayor yells “O’zapft is” surrounding vendors may officially sell their beer!

Before the Keg tapping in Germany, there is a “procession” held in which colorful horse carriages and wagons covered with flowers march down to where the Oktoberfest celebration is being held. The procession is traditionally led by the Münchner Kindl (coat of arms of Munich) and is followed by the Mayor’s festival carriage. Behind the Mayor are carts of the landlords and breweries as well as the waitresses who will be serving beer who are typically holding beer mugs in the procession. This part of Loveland’s Oktoberfest will include Mayor Kathy Bailey, the LMRCA Board of Directors President Doug Portmann, and Oktoberfest’s Presenting Sponsor. The Keg procession will begin at 5:30 PM on Saturday and the Keg tapping will begin shortly afterward. The procession will go down Railroad Ave. and will end at the Main Stage on the Fountain Greene.

On Saturday at 6 PM the Stein Hoist finals will be held and right after the Zinzinnati Bierband will perform until 10 PM.

The LMRCA did confirm that a Stein Slide and a Wiener Dog Race will be added to the festival’s activities! As more details roll in about the addition of more activities, competitions, entertainment, and food options for the 2021 Loveland Oktoberfest we will be sure to let YOU the readers know!

Oktoberfest is still in need of a PRESENTING SPONSOR! The presenting sponsor will get top recognition on all marketing materials, their logo on the street banners and A-frame signage at the festival, promoted on the LMCRA’s website, the opportunity to announce entertainment at the festival, and introduced as the presenting sponsor on stage at the festival. If you or your business would like to become a sponsor contact the LMRCA through email or you can call their office at 513-683-1544.

LMRCA is also in need of volunteers to help with all of the exciting festivities! If you would like to sign up to volunteer for Oktoberfest click here to see what opportunities are available. You may also use the LMRCA contact info above to reach out about volunteering.

For more Loveland Oktoberfest 2021 updates stay tuned to the Loveland Salad With ME, Cassie Mattia!

Columnist Cassie Mattia is a resident of Historic Downtown Loveland. She is the Co-Owner, Associate Editor, and Director of Marketing of Loveland Magazine. Contact Cassie if you are interested in promoting your event or business in Loveland Magazine. Cassie also Emcee’s events so feel free to reach out if you are in need of an Emcee for your next event, fundraiser, or sports-related competition.

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